Philips Nexperia multimedia processor enables more play time on-the-go
Consumers to benefit from super-fast downloads, high quality digital output and ease of digital rights management
Eindhoven, The Netherlands, June 28, 2006 – Royal Philips Electronics (NYSE: PHG, AEX: PHI) has launched an innovative new Nexperia™ Mobile Multimedia Processor PNX0103, which facilitates super-fast download of content to mobile phones and portable Flash storage devices, whilst minimizing power consumption and increasing battery life on the move. With the ultra-low power audio capabilities of the PNX0103, consumers can enjoy up to 100 hours of uninterrupted excellent audio playback on their MP3 players.
The Nexperia mobile multimedia processor PNX0103 incorporates a superior audio feature set, supporting the latest consumer trends in mobile entertainment – including the widely used Microsoft PlaysForSure standard. The IC contains a number of hardware features with corresponding software modules that enhance security and that allow to implement various digital rights management (DRM) schemes. The PNX0103 incorporates a Hi-Speed USB On-The-Go (OTG) controller that enables extremely efficient data transfer between the media player and other USB peripheral devices such as PCs. It is also equipped with interfaces to 802.11 b/g wireless or Bluetooth interconnectivity modules, allowing ODMs and OEMs to build-in the flexibility to connect with a wide range of media devices at home or on-the-move.
“Consumers are demanding more functionality in smaller form factors to manage music, photos, and most recently, video," notes Chris Crotty, Senior Analyst for Consumer Electronics at iSuppli. "Increasing amounts and new types of multimedia content that utilize higher levels of storage capacity are driving semiconductor suppliers like Philips Semiconductors to develop innovative solutions that meet this demand."
“As the market demands smaller and more fashionable devices capable of holding more data than before, Philips strives to enrich consumer experience with low-power, high-quality audio ICs,” said Rutton Ruttonsha, Senior Vice President and General Manager, Personal Entertainment Solutions, Philips Semiconductors. “At the same time, device manufacturers can benefit from the constant price fluctuations in the flash memory market, since our PNX0103 supports a large range of NAND flash allowing ODMs to switch suppliers easily.”
The trend towards increased memory size, allowing consumers to pack more content onto devices, now reaches upwards of 8GB in ultra-thin Flash devices. The PNX0103 supports various capacities of Single Level Cell and Multi Level Cell NAND Flash memory from varied vendors, benefiting OEMs and ODMs by overcoming the volatility of the NAND flash market. The built-in dedicated NAND Flash controller enables secure download and execution of program code for DRM, as well as fast read/write of multimedia content.
The Nexperia mobile multimedia processor PNX0103 was developed using a 90nm CMOS (Complementary Metal-Oxide Semiconductor) fabrication method to produce a programmable IC, capable of supporting any audio decoder or encoder and integrated with advanced power management provisions to reduce power consumption to a minimum.
Availability
The first samples of the Philips Nexperia mobile multimedia processor PNX0103 are available now.
About Royal Philips Electronics
Royal Philips Electronics of the Netherlands (NYSE: PHG, AEX: PHI) is one of the world’s biggest electronics companies and Europe’s largest, with sales of EUR 30.4 billion in 2005. With activities in the three interlocking domains of healthcare, lifestyle and technology and 161,500 employees in more than 60 countries, it has market leadership positions in medical diagnostic imaging and patient monitoring, color television sets, electric shavers, lighting and silicon system solutions. News from Philips is located at www.semiconductors.philips.com.