Joining the NXP Partner Program gives you a number of communications benefits:
- Exposure to NXP's customer base, for such things as customer visits, trade shows (partner pavilion) and road shows
- Endorsement of partner relationship via several forms of marketing communications (e.g. website listing, direct mail communication)
- Endorsement of partner relationship via several forms of public relations (e.g. press releases, conference speeches, interviews, contributed articles, industry awards)
- Pro-active interaction initiatives between partners
IMPORTANT! All marketing communications and public relations activities to be pre-approved by NXP Semiconductors Corporate Communications & Branding
By joining the NXP Partner Program, partners obtain the right to use the following information:
- The NXP logo for use on the partner website, etc
- All information on the NXP Partner Program website
- NXP press releases about the NXP Partner Program
- Existing brochures, letters, articles, presentations on the NXP Partner Program and related NXP products
Conditions under which NXP information may be used
- Usage only in the context of the NXP Partner Program
- Usage only after NXP approval for the respective communications material
- At least 10 working days prior to the release date, all the communication material has to be submitted to NXP for approval
Partner PR activities for which NXP information may be used
- Partner web-site
- Partner press releases
- NXP will not issue joint press releases with individual partners
- If requested, NXP will decide on a case-by-case basis whether to provide quotes for partner press releases
- Partner public presentations, press interviews, contributed articles, industry awards
- Partner letters and invitations to NXP partners' events
NXP Partner toolkit
The NXP Partner toolkit contains the following files:
- A Powerpoint presentation on Partner Communication policy as outlined above
- A Powerpoint presentation containing a link to the current Company profile
- A zip file containing official NXP logo files
- A PDF file on our Brand identity guidelines
