The Iconic Smarter World Tour Truck Will Bring the Internet of Things
Experience to Our Customers With Nearly 100 Stops, in 16 European Countries,
During the Course of 2016.
PARIS,
Jan. 07, 2016 (GLOBE NEWSWIRE) -- NXP’s Smarter World Tour is
starting its journey in
Europe today. The
Smarter World Tour is a highly visible, 36 tons, 2 levels, fully mobile
semi-truck trailer designed by Luigi Colani which turns into a large and
spacious mobile tradeshow. The aim of the NXP Smarter World Tour in
Europe is to allow us
to engage with our customers, partners, as well as universities and
communities, and let them discover and experience first-hand the breadth of
innovative solutions and technology expertise of the new NXP.
The truck features 138 connected demonstrations on-board, highlighting
technologies and products that are driving the
Internet of Things (IoT) today and connected products of tomorrow,
from the world’s smallest microcontrollers to the most complex networking
infrastructure through the most secured NFC solutions.
The demonstrations are divided into 6 major areas:
- Secure Connected Vehicle
- Smart Cities and Energy
- Smart Home and Building
- Smart Networks
- Secure Mobile, Medical and Wearables
- Start-ups and Communities
NXP engineers will be on-hand to guide groups and demonstrate the
practicality of an Internet of Things that is already here and
what’s to come tomorrow. Our visitors will be able to test the demonstrations,
many of them being live, and end-user products, all based on our
semiconductors solutions.
“The Smarter World Tour is set to make a major impact on our customers and
partners this year. So far, our iconic truck has toured NXP sites in
Europe, and everybody
who had a chance to see it and experience the demonstrations it embeds had
truly been amazed. We can’t wait to bring it to our customers and share with
them the breadth of technology expertise, capabilities and end-to-end
solutions the new NXP is now able to provide to them, from the sensor to the
network to the cloud”
said Steve Wainwright, Vice President Sales and Marketing
EMEA, NXP
Andrew Bickley, Arrow Technology Marketing Director –
Wireless Technologies commented: “The NXP Smarter World tour is a fantastic way to bring demonstrations of
IoT enabling technologies directly to engineers. Through it, we can show
exactly how NXP and Arrow can help accelerate the development and adoption
of IoT solutions and services.
“The EBV IoT is one of the key initiatives in EBV's strategy for the next
years. The NXP truck offers a unique and innovative way to present our IoT
solutions together with one of our key partners. It brings NXP and EBV at
the doorstep of our customers and will astound them with true technical
insights.”
said Thomas Staudinger, Vice President Vertical Segments and
Technical Marketing, EBV Elektronik.
“Securing connected IoT devices from unauthorized access and control is
paramount for protecting against calamitous events in the future.” said Jeremy Flann, Vice President, EMEA Sales, Green
Hills Software. “To enable this protection, Green Hills is pleased to be bringing its world
leading expertise for securing the IoT to NXP’s 2016 Smarter World Tour in
Europe.” Green Hills is the exclusive Operating System and Security Sponsor for the
NXP Smarter World Tour in EMEA
“Avnet Memec Silica is committed to not only promote IoT solutions but
demonstrate IoT capability from the edge to the Enterprise with the highest
level of embedded security. NXP through their global product and solution
offering is a key partner of us in this global strategy. This will be
demonstrated through Avnet Memec Silica Visible Things platform available
soon in the truck” said Philippe Fremont, European Vice president of
Technical at Avnet Memec silica
Mike Buffham, Global Director of SEPO, Farnell element14,
said: “The Internet of Things is a key technology enabler for us.
Working with our business units Embest and AVID we are able to provide
turnkey solutions to some of the world’s leading semiconductor companies to
design and manufacture unique development kits and tools to test and
prototype applications for the Internet of Things. We are delighted to
be partnering with NXP on this tour to bring the technology of tomorrow to
engineers today.”
The NXP “Smarter World Tour” is scheduled to visit 16 European countries, from
Finland to
Spain, and the
United Kingdom
to Poland. The tour schedule already includes 86 cities, 100 stops at
customers, partners and universities. We will also visit local and
international events such as Embedded World and Electronica.
The Smarter World Tour starts in
France on
January 7th. Some of the stops on the schedule
include:
- Caen, on January 7th,
-
La Cité de l’Objet Connecté in Angers, on January 12th,
-
Paris, on
January 14th,
-
Toulouse, on January 21st and 22nd,
- Sophia Antipolis, on January 27th.
In February, the truck will visit
Italy and
Germany, with
activities culminating at Embedded World in Nuremberg on
February 23.
See the complete tour dates and details @
http://iot.nxp.com/schedule.
Our Sponsors
To make the Smarter World Tour a reality,
NXP partnered with industry leaders including Arrow Electronics,
Green Hills Software, EBV electronik, Silica, Farnell element14. These
strategic partners collaborate on IoT solutions by providing critical
software, hardware, distribution and power management.
Arrow Electronics is the premier distribution
partner of NXP for the Smarter World Tour. They believe in maintaining a
strong ecosystem to support its customers focused on IoT innovation. From
single board computers and SOM solutions to online design tools, Arrow is
immersed in the Internet of Things. To support designers of IoT
products, Arrow can provide complete application engineering support for
customers to create IoT solutions from sensor data acquisition, wireless
connectivity, gateway data aggregation and cloud based computing and analytics
services. Arrow provides the full spectrum of IoT expertise, Arrow provides
solutions from edge to enterprise and demystifies the IoT to help you generate
tomorrow’s big ideas.
Arrow serves as a supply channel partner for more
than 100,000 original equipment manufacturers, contract manufacturers and
commercial customers through a global network of more than 460 locations in 56
countries. NXP is a long term partner of Arrow Electronics and
works directly with their teams to bring the best innovation to life through
the IoT.
EBV Elektronik, an
Avnet (NYSE:AVT) company, was
founded in 1969 and is the leading specialist in European semiconductor
distribution. EBV maintains its successful strategy of personal commitment to
customers and excellent services. 230
Technical Sales Specialists provide a strong focus on a selected
group of long-term manufacturing partners. 110 continuously trained
Application Specialists offer extensive application know-how and
design expertise. With the EBVchips Program, EBV, together with its customers,
defines and develops new semiconductor products. Targeted customers in
selected growth markets will be supported by the Vertical Sales Segments.
Warehouse operations, complete logistics solutions and value-added services
such as programming, taping & reeling and laser marking are fulfilled by Avnet
Logistics, EBV’s logistical backbone and Europe’s largest service centre. EBV
operates from 62 offices in 28 countries throughout EMEA (Europe
– Middle East –
Africa). For more
information about EBV Elektronik, please visit
www.ebv.com
Green Hills Software: Founded in 1982, Green Hills Software
is the largest independent software vendor for the
Internet of Things. In 2008, the Green Hills INTEGRITY-178 RTOS was
the first and only operating system to be
certified by NIAP (National Information Assurance Partnership
comprised of NSA and NIST)
to EAL 6+, High Robustness, the highest level of security ever achieved for
any software product. Our open architecture integrated development solutions
address deeply embedded, absolute security and high-reliability applications
for the military/avionics, medical, industrial, automotive, networking,
consumer and other markets that demand industry-certified solutions. Green
Hills Software is headquartered in
Santa Barbara, CA, with European headquarters in the
United Kingdom. Visit Green Hills Software at
www.ghs.com.
Avnet Memec - Silica is the European semiconductor
specialist of Avnet Inc.,
one of the leading global distributors. You may expect state-of-the-art
technologies, comprehensive technical support and reliable logistics
services of Avnet Memec - Silica as a partner of leading semiconductor
manufactures and innovative solution providers over many years. With a
team of more than 200 application engineers and technical specialists,
Avnet Memec - Silica supports projects all the way from the idea to the
concept to production. Fifteen thousand customers throughout
Europe are
convinced of our service quality – in respect of both technology and
logistics, not least because our application engineers focus on solution
oriented ‘design in’ consulting and technical product support.
Furthermore, we offer the following additional services: programming
service, taping procedures, prototyping, dry packaging and baking, laser
marking and supply chain solutions. For more information, visit
www.silica.com
Premier Farnell plc (LSE:PFL) is a global leader in high
service distribution of technology products and solutions for electronic
system design, production, maintenance and repair. Trading as Farnell
element14 in
Europe,
Newark
element14 in
North America and
element14 across
Asia Pacific, it
had sales last year of £960m, the Group is supported by a global supply
chain of more than 3,000 suppliers and an inventory profile developed to
anticipate and meet its customers’ needs.
Premier Farnell
works to bring to market development kits in a variety of applications,
enabling it to support the customer from design concept through to
production.
The latest products, software, services and solutions
from trusted supplier partners are all available through 43 local language
transactional websites. The element14 Community allows buyers and
engineers to access a wide range of independent technical information,
tools and the latest resources and the Design Center enables design
engineers to compare kits from the world’s greatest range of development
tools.
http://www.premierfarnell.com/
About NXP
NXP Semiconductors N.V.
(NASDAQ:NXPI) enables secure connections and infrastructure for a smarter
world, advancing solutions that make lives easier, better and safer. As
the world leader in secure connectivity solutions for embedded
applications, NXP is driving innovation in the secure connected vehicle,
end-to-end security & privacy and smart connected solutions markets. Built
on more than 60 years of combined experience and expertise, the company
has 45,000 employees in more than 35 countries. Find out more at
www.nxp.com
Forward-looking statements
This document includes
forward-looking statements which include statements regarding NXP’s
business strategy, financial condition, results of operations and market
data, as well as other statements that are not historical facts. By their
nature, forward-looking statements are subject to numerous factors, risks
and uncertainties that could cause actual outcomes and results to be
materially different from those projected. Readers are cautioned not to
place undue reliance on these forward-looking statements. Except for any
ongoing obligation to disclose material information as required by
the United States
federal securities laws, NXP does not have any intention or obligation to
publicly update or revise any forward-looking statements after NXP
distributes this document, whether to reflect any future events or
circumstances or otherwise. For a discussion of potential risks and
uncertainties, please refer to the risk factors listed in NXP’s
SEC filings. Copies of NXP’s SEC filings are
available from the SEC website,
www.sec.gov.
For more information, please
contact:
NXP EMEA PR
Laurent Massicot
Tel: +33 (0)6 07 40 54 84
Email:
laurent.massicot@nxp.com
Martijn Van der Linden
Tel: +31 6 10914896
Email:
martijn.van.der.linden@nxp.com
NXP Semiconductors Netherlands B.V.
NXP and the NXP logo
are trademarks of NXP B.V. All other product or service names
are the property of their respective owners. © 2016 NXP B.V.
NXP Semiconductors Netherlands B.V.