NFC Grocery Shopping and Promotions (Think&Go NFC and NXP^® at Casino)

Think&Go NFC is the developer of the award winning NFC-Shopping™ solution deployed in some of Casino's supermarkets in France. Think&Go NFC utilizes NXP's NTAG^® NFC tag ICs integrated in supermarket shelves to change the shopping experience by bringing individualized information, promotions and coupons to the consumer right in the place of purchase. Shoppers simply tap the price tag to access information about the goods, add them to a shopping cart, or submit orders for home delivery. NFC-Shopping includes NFC P2P transfer to checkout, and can work in places with no 3G or Wi-Fi access. Check out the Think&Go NFC demo at the NXP booth at Mobile World Congress 2013 (Hall 7, Stand 7A111). Think&Go NFC: http://www.thinkandgo-nfc.com/ NFC with NXP: http://www.nxp.com/nfc