NXP^® Semiconductor's RoadLINK ™ Technology in Action- ITS World Congress 2014

NXP’s RoadLINK ™ technology allows cars to communicate wirelessly with each other and with traffic infrastructure, exchanging data including location, speed and direction. This allows for 360-degree driver awareness to improve road safety by reducing collisions, warning of potential hazards, and avoiding traffics jams. At the ITS World Congress 2014 in Detroit Leland Key, Sr. Director- NXP Automotive Marketing and Sales, showed live on the streets of Belle Isle how NXP`s RoadLINK ™ technology is working. Find out more about the RoadLINK ™ technology here: http://www.nxp.com/news/press-releases/2013/10/nxp-delivers-first-roadlink-product.html