NXP CTO Lars Reger shares how intelligent connected vehicles and their digital twins can help reap value throughout the vehicle lifecycle.
Lars Reger is executive vice president and chief technology officer for NXP Semiconductors. As CTO, Lars is responsible for managing new business activities and R&D in the automotive, industry 4.0, internet of things (IoT), mobile, connectivity and infrastructure focus markets.
Before joining NXP as head of automotive strategy in 2008, Lars gained deep insight into the microelectronics industry with a focus on the automotive sector. He began his career with Siemens Semiconductors as a product engineer in 1997. His past roles at Infineon included head of the process and product engineering departments, project manager for mobile system chips and director of IP management. At Continental, Lars was responsible for business development and product management within the connectivity business unit.
In 2012, Lars was appointed CTO of Automotive at NXP and in December 2018, he was appointed NXP’s CTO with responsibility for the overall technology portfolio.
Lars earned a degree in physics from Rheinische Friedrich-Wilhelms-Universität in Bonn and an MBA from London Business School.
Member, Board for the Committee for Digital Economy, Telecommunications and Media in the German Industry Association
Director, Board of the ITS World Congress
Member, Forbes Technology Council
Lars stays active through his passion for sports, an interest he shares with his wife and three children. Outside of work, he can often be found on the water – sailing, windsurfing, jet skiing or swimming. On land, he enjoys running and snow skiing.
German, English, Basic Conversational French
2008 - Present