i.MX 95 Applications Processor: Powering Innovation for the Autonomous, Intelligent Edge

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Author

Shweta Latawa

Shweta Latawa

Shweta Latawa is a Product Management leader at NXP Semiconductors, based in Austin, Texas, where she leads NPI Product Management for NXP’s i.MX application processors portfolio. In her current role, she drives global go‑to‑market strategy and customer adoption of the i.MX 95 platform across Automotive, Industrial, and IoT markets, partnering closely with engineering, sales, and ecosystem teams worldwide.

Previously, Shweta led the Automotive segment for real‑time edge processing solutions, overseeing flagship products such as the i.MX RT1170 crossover microcontrollers and the i.MX 93 application processor. She brings a strong track record of managing complex, end‑to‑end products—spanning R&D, product strategy, engineering execution, and commercialization—and delivering scalable solutions tightly aligned with customer and market needs.

Shweta holds an MBA from The University of Texas at Austin and a Bachelor of Engineering from Thapar Institute of Engineering, India. She is currently furthering her executive development through MIT Sloan’s Advanced Certificate for Executives (ACE) program.